HANNOVER MESSE 2013 Closing Report: Revving up for "Integrated Industry"

This year's HANNOVER MESSE attracted 6,550 exhibitors from 62 nations.

Hannover, Germany and Princeton, N.J - April 12, 2013 - HANNOVER MESSE 2013 drew to a successful close today.

"Over the past several days, the world's leading trade fair for industrial technology has underscored its role as a key driver of the fourth industrial revolution," commented Dr. Jochen Köckler, member of the Managing Board at Deutsche Messe AG. "Exhibitors and visitors alike have given this year's HANNOVER MESSE very high marks, particularly for its keynote theme of "Integrated Industry", which highlights a sweeping trend towards cross-industry networking and integration."

This year's HANNOVER MESSE attracted 6,550 exhibitors from 62 nations. As the strongest HANNOVER MESSE in the past 10 years, it fully met the high expectations placed on it by the industry, further consolidating its position as the world's premium showcase for industrial technology.

"Our exhibitors addressed every conceivable aspect of the 'Integrated Industry' theme and demonstrated the power of integration as the key to greater cost-effectiveness, product quality and sustainability, and thus to achieving that all-important competitive edge," remarked Köckler. "The experts all agree that integrated approaches to manufacturing are going to have a sweeping impact on global industry over the next 10 to 15 years, and beyond."

Integrated manufacturing is both an opportunity and a challenge. "This HANNOVER MESSE made it very clear that today's enterprises are determined to leverage the available opportunities. Our exhibitors will be spearheading the drive to bring the necessary breakthroughs to market," said Köckler.

Dietmar Harting, Chairman of the HANNOVER MESSE Exhibitors' Committee, was also delighted with the show. He said, "HANNOVER MESSE 2013 has been a resounding success, and has demonstratively underscored its reputation as the world's No. 1 showcase for innovations. Under the rallying call of 'Integrated Industry', HANNOVER MESSE exhibitors are forging ahead and laying the groundwork for tomorrow's production reality."

HANNOVER MESSE also confirmed its pivotal role as an international hub for economic policy. This year's event attracted very strong interest on the part of political leaders from Germany and around the world, among them many high-ranking officials from the European Union," noted Köckler.

This year, Russia was featured as the show's official Partner Country. German Chancellor Angela Merkel and Russian President Vladimir Putin opened HANNOVER MESSE 2013 on April 7 at a function attended by more than 3,000 invited guests. Russia presented itself as a major economic force and an attractive global trading partner. By means of close dialogue with industrial stakeholders from around the world, Russia used the fair to establish key partnerships for the future.

"Russia has showcased its considerable virtues as a forward-looking business partner with a vast range of solutions on offer. They have made excellent use of the many talks held at their stands as well as the various forums and special events to generate valuable leads and forge new business alliances for the future," remarked Köckler.

With a total of about 225,000 attendees, HANNOVER MESSE 2013 matched its strong performance of 2011. The fair also attracted a high percentage of industry professionals and top buyers and decision-makers. One in every four visitors came from abroad, mainly from the European Union (50 percent) as well as from South, East and Central Asia (20 percent). The largest visitor contingents were from the Netherlands (3,500) and China (3,400), followed by India, Italy, Austria and Denmark.

The next HANNOVER MESSE will be staged from April 7 to 11, 2014.

About Hannover Fairs USA

Hannover Fairs USA (HFUSA) provides global fair exhibitors lead generation and product launch support across target buyers and distribution networks worldwide. HFUSA works closely with exhibitors to help them maintain their competitive position on and off the show floor and to connect with a broad range of new market audiences. For more information, go to www.hfusa.com.

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