Exclusive interactive guide showcases current and future innovations and technologies that will transform the construction industry.
Fort Atkinson, WI November 11, 2015 -- How will next-generation equipment designs impact productivity and profitability on construction sites? To shed light on this, the editors and designers of Equipment Today magazine, the industrys leading construction-focused publication, collaborated to create "The Transformation of the Construction Industry," a futuristic, one-of-a-kind print and online interactive guide sponsored by John Deere.
The construction industry is experiencing a technology evolution as equipment manufacturers move toward ever greater sophistication, electrification and automation.
"The Transformation of the Construction Industry" showcases both current and developing technologies likely to shape ─ or "transform" ─ the construction equipment industry. It opens with a compelling display of animation that brings together a futuristic hybrid of man and machine. The viewer is able to mouse over different components to break down the robotic-looking "creature" by its individual parts with viewable descriptions, as well as links to more information and videos.
"The Transformation of the Construction Industry" is the interactive component of a one-of-a-kind pull-out poster, sponsored by John Deere, which was distributed with Equipment Today magazines October 2015 issue. The poster is the lead element of a section highlighting future technology trends affecting equipment design and construction processes on the jobsite.
The magazine section highlights:
* Equipment and vehicle automation
* Telematics technology
* Drone operation
* Augmented reality and more
Coverage of future technology trends in construction is part of Equipment Todays three-issue coverage in celebration of its 50+ years of publishing history. The August 2015 issue took a look at the previous 50 years in construction equipment history with a print and interactive timeline, while the September 2015 issue presented the Contractors Top 50 New Products as a representation of todays most innovative new product offerings.
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Equipment Today magazine is the commercial contractor's leading equipment information resource. ForConstructionPros.com is the construction industry's #1 web portal. Equipment Today and ForConstructionPros.com are properties of AC Business Media.
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