Universal Robots Launches Authorized Training Centers, Empowering Channel Partners to Become Full-Service Cobot Training Resources
North American distributors of Universal Robots are now opening Authorized Training Centers, offering classes spanning basic to advanced programming of UR cobots. The first four Training Centers have launched, with another nine to follow by end of 2019.
Ann Arbor, MI - JULY 11, 2019 -One of the many things customers love about Universal Robots(UR) is its commitment to making collaborative robots (cobots) in the workplace accessible to all. The collaborative robots pioneer is now building on the popularonline modules offered through the UR Academyby enabling its sales channel to open Authorized Training Centers (ATCs). Through hands-on classes hosted by UR trained teachers, the ATCs will broaden users' understanding of the UR cobots' endless range of use cases, while providing opportunities for hands-on practice in real-life applications.
Worldwide, UR is planning 50 fully authorized ATCs, 13 of which will be in North America. The first four ATCs in the U.S. were just authorized and are now offered by UR sales partners Advanced Control Solutions, HTE Technologies, Ralph W. Earl Company, and Applied Controls.
Vice President of Product Marketing at Advanced Control Solutions(ACS), Cale Harbour, stressed how the new Training Center enables ACS to move from simply being a vendor to becoming a trusted partner and product expert. "From a business perspective, being able to offer this type of training also improves our place in the market, ensuring that current and potential customers start to rely on us as automation experts," he said. "As our customers build their knowledge, they can deploy the technology faster and see the benefits to their production - and their bottom line - quicker. It's a win-win for everybody involved."
Universal Robots Certified Trainers will conduct training modules that cover a range of core and advanced cobot programming skills, including cobot scripting, industrial communication, and interface usage. Small class sizes with student-centered objectives and hands-on practice with UR robots ensure that participants come away with valuable skills they can apply immediately in their workplace.
At HTE Technologies, Marv Dixon, vice president of business development and sales, explained how opening an ATC has allowed the company to fulfill its overall mission of becoming a full-service training center. "Using this approach, we've expanded our role as supplier to assist with the application process as well. The Training Center has also provided us with the perfect scenario in which we can introduce other products that our customers might not have otherwise considered, such as grippers and conveyors," he said. "With the Authorized Training Center distinction, we've become a resource that our customers can count on for up-to-date, accessible training and support."
Regional sales director of Universal Robots' Americas division, Stuart Shepherd, sees the ATC launch as an answer to sales partners' request for more tangible ways in which to offer support and training in a setting that allows customers to come and experience the cobots. "Now, current and potential customers can get in-person training, customizing their specific applications and needs," noted Shepherd. "Not only are our partners excited about this opportunity, they're virtually lining up to be the next rollout."
The modules of the Authorized Training Center program include:
• Core: For any user of a UR cobot who has completed the online modules. Covers safety set-up, basic applications and flexible redeployment.
• Advanced: For cobot users, technical sales people, and integrators with a practical need to optimize applications or find new ways of deploying UR cobots. Covers scripting, advanced uses of force control and TCP, conveyor tracking and performance review.
• Industrial Communication: For users and developers who need to integrate cobots with third-party devices. Covers modbus TCP, FTP server, dashboard server, socket communication, Ethernet/IP and Profinet.
• Interfaces: For users and developers who need in-depth knowledge on how to interface with UR cobots using script interfaces. Covers UR scripting, socket communication, client interfaces (port 30001-30003), real time data exchange and XML/RPC.
• Service & Troubleshooting: For users, technicians, and engineers wanting/needing a better understanding of the mechanical hardware used by UR cobots, how to diagnose issues and resolve them. Covers the configuration of the cobot arm, controller, and safety system as well as preventative maintenance, system troubleshooting, and replacement of parts.
"Customers want to understand and take full advantage of the robots' capabilities themselves, and that's exactly what this training empowers them to do," said Bill Gerbig, president, Ralph W. Earl Company. "Now, they can get up and running faster, make adjustments if necessary, and redeployment is a breeze. Universal Robots did a great job constructing the entire program. We've been impressed, and customer reaction has been extremely positive."
Authorized Training Center locations:
Advanced Control Solutions: Marietta, Georgia
Applied Controls: Malvern, Pennsylvania
HTE Automation Technologies: St. Louis, Missouri, Lenexa, Kansas
Ralph W. Earl Company: Syracuse, New York
In addition to the ATCs hosted by UR partners, four training centers are also opening at Universal Robots' offices in Ann Arbor, MI, Irving, TX, Garden City, NY, and Irvine, CA.
For class schedules and more information, visit:
- click "Start Training Now", then "In-Class Training"
Download photos from the Authorized Training Centers here:
About Universal Robots
Universal Robots was founded in 2005 to make robot technology accessible to all by developing small, user-friendly, reasonably priced, flexible industrial robots that are safe to work with. Since the first collaborative robot (cobot) was launched in 2008, the company has experienced considerable growth with the user-friendly cobot now sold worldwide. The company, which is a part of Teradyne Inc., is headquartered in Odense, Denmark, and has subsidiaries and regional offices in the United States, Germany, France, Spain, Italy, Czech Republic, Poland, Turkey, China, India, Singapore, Japan, South Korea, Taiwan and Mexico. In 2018, Universal Robots had a revenue of USD 234 million. For more information, please visit www.universal-robots.comor read our blog at blog.universal-robots.com.