Caja Robotics to Install Robotic Systems at the Sela Logistics Center

Caja Robotics is a goods-to-person solution for unit picking that significantly increases order fulfillment productivity and storage capacity of a warehouse.

NEW YORK, NY (November 10, 2020) -- Israeli-based Caja Robotics, which develops and installs unique robots and software for logistics warehouses, announced an important achievement of partnering with one of the Israeli leading 3PL's, alongside its extensive global activities. Caja Robotics will upgrade a logistics center operated by Sela Logistics by embedding Caja's innovative robotic solution.


Caja Robotics is a goods-to-person solution for unit picking that significantly increases order fulfillment productivity and storage capacity of a warehouse. The system employs two types of robots that collaborate with each other to share tasks and can adapt to any existing warehouse infrastructure. The robotic system is powered by software based in the clouds, that uses advanced algorithms, artificial intelligence, machine and deep learning for navigation, fleet management, and inventory optimization.

Sela Logistics Ltd. is a leading supplier of general logistics solutions, one of the top players in the logistics field in Israel. The company provides its clients with a full range of services and owns seven logistics centers spanning an overall area of over 1.2 million square feet. The company's clients include: Nike, Adidas, Levi's, Diesel, Hugo Boss, and more.

"As a company striving to lead and innovate in our field, we welcome the commencement of cooperation with Caja Robotics, which offers a flexible, advanced and uniquely suitable solution for our clients, enabling us to continue to provide the best service possible," said Johnatan Grinbaum, CEO of Sela Logistics.

Caja's robotic solution was selected by Sela Logistics to be implemented within a multi-staged automatization process at its logistics centers. In the initial stage, a fleet of dozens of robots will be incorporated, while at later stages operations will be expanded to include additional Sela Logistics activities. Caja Robotics will soon begin supplying the logistics center with a solution that includes two types of robots combined with unique software developed by Caja. Similar Caja robots and systems are already completely operational, inter alia, at the logistics center of Bergen Logistics in New Jersey, which manages products designated for online operations from dozens of leading labels, providing daily solutions for thousands of orders from the New York metropolitan area.

"Over the past few years the field of logistics has experienced major growth, due to the ever-increasing participation of new populations in the world of online purchases. This process has led companies that manage the chain of supply to search constantly for solutions that support their suitability to this new, developing world," said Dr. Ilan Cohen, CEO of Caja Robotics. "We are pleased that a leading company in the field has chosen to substantially integrate automatization and robotics processes, and we view them as strategic partners. It is already clear that as the years go by, giant warehouses and logistic centers will not be able to rely solely on logistics workers, and there will be a need to integrate robots and smart systems in logistic processes. We anticipate that the recent increase in logistic activities will boost interest in the products the company develops."

About Caja Robotics:
Caja Robotics was founded in 2014, with the vision to lead the transition to automated warehouses with smart systems and flexible robotics that pick-up order efficiency, lift storage capacity and optimize employees' workplaces. Caja's team of visionary software and robotics experts is continuously striving to elevate warehouse operations through robotic fulfillment. Learn more at https://www.cajarobotics.com/.

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