Soft Robotics Updates Brand; Launches New Site

“We are excited to officially unveil our new logo and website. The past three years have been spent building the technology and solving customers problems. We have created a great product and felt this was the perfect time to build upon this growth and create an iconic brand,” said Carl Vause, CEO of Soft Robotics Inc.

Cambridge, MA - Soft Robotics Inc, which has built a fundamentally new class of robotic grippers, announced the launch of its newly revamped website and logo. The newly redesigned website allows users to quickly gain insight into this game-changing soft gripper technology via desktop or mobile devices. Simple navigation was implemented allowing visitors to easily watch application videos, read case studies or request a Soft Robotics Development Kit for their own use.


"We are excited to officially unveil our new logo and website. The past three years have been spent building the technology and solving customers problems. We have created a great product and felt this was the perfect time to build upon this growth and create an iconic brand," said Carl Vause, CEO of Soft Robotics Inc.

Soft Robotics Incs website will continue to be updated with corporate news, new product launches, videos and case studies as additional markets and applications adopt the use of their game-changing soft gripper technology.

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About Soft Robotics

Soft Robotics is leveraging our novel robotic technology to disrupt the $40B industrial robotics market. Our end of arm tooling allows robots to safely and adaptively interface with a wide range of objects from consumer packaged goods to fresh cut produce. We do this in a way that brings new capabilities to this market, while lowering system complexity and overall systems cost. Soft Robotics is the key to bringing robotics to new markets like food packaging, e-commerce order fulfillment, and human collaboration. Today this technology is enabling companies to automate processes that previously were not accessible to robotic solutions.

Featured Product

TM Robotics - Shibaura Machine THE SCARA range

TM Robotics - Shibaura Machine THE SCARA range

The THE range from Shibaura Machine is an extensive line up of SCARA robots. Available in four arm lengths THE400 (400mm), THE600 (600mm) and the most recent THE800 (800mm) and THE1000 (1000mm), this range is suitable for assembly, handling, inspection and pick and place processes in varied industrial applications. The THE1000 boasts a 20kg payload capacity and an impressive 0.44 second cycle time, providing high speeds for processes with large components. In fact, the range has been recognised for as the price-to-performance leader compared to other SCARA models in its price range due to its impressive speed versus payload capacity.